Osmolarity refers to the total concentration of dissolved particles in a liquid. Lower osmolarity provides faster hydration/re-hydration with less stomach discomfort.

Water travels around your body via a process called osmosis. This is where water molecules pass through cell membranes, transporting from areas of low osmolarity to areas of high osmolarity. Drinks that have higher osmolarity than the slightly salty fluid that permeates your body and blood, will pull water out of your blood and into your intestines. If you drink a concentrated solution, like fruit juice, it can’t be absorbed quickly. Until diluted to a lower osmolarity, the fluid sits in your stomach and sloshes around, which can lead to nausea, stomach pain and gastrointestinal distress.

Although certain sports drinks may absorb slightly better than water, reports indicate different levels of gut comfort. Hyptonic drinks (low osmolarity) have proven to be the most gentle on the stomach.
Studies have also shown that a lower osmolarity drink, such as Max Hydration, creates a strong osmotic pressure, forcing water into the body more rapidly.
In addition to its lower osmolarity formula, Max Hydration highlights an enhanced electrolyte content, designed to replace what’s lost in sweat and prevent hyponatremia, a dangerous drop in blood sodium levels that can occur when athletes and workers exposed to high heat and humid conditions drink excessive amounts of water.
Max Hydration is a next-generation hypotonic drink that includes a good amount of magnesium and potassium in it. Research shows that many people are magnesium deficient, while potassium plays a part in muscular contraction.


Beta-alanine is a popular supplement among athletes and fitness enthusiasts that has demonstrated the ability to enhance performance, as well as providing all-around benefit to health. For less active people, beta- alanine can help increase muscle endurance.

Beta-alanine is a non-essential amino acid. The body uses it to produce carnosine, which helps improve exercise performance. Carnosine helps prevent damage caused by too much sugar in the body, and reduces lactic acid accumulation in your muscles during exercise. This contributes to improved athletic performance, reduced fatigue, and helps improve muscle function in older adults. Supplementing with beta-alanine can increase carnosine levels in muscles by up to 80%.